Vulpes Goods: From Spreadsheets to Scaling Smoothly

Background

Vulpes Goods sells a wide range of everyday products — from pet accessories to pregnancy items — across major European marketplaces like Bol.com, Kaufland, and Amazon.

Before ChannelDock, inventory management was fully manual. "We had a spreadsheet with all the items we sell and updated it once or twice a month," Jelle, the logistics manager, explains. "We were never 100% sure what was actually in stock. I had to email customers often to say something wasn't available — it was embarrassing."

The Challenge

Running operations manually meant constant stock uncertainty, overselling, and a lot of wasted time. "We were counting items weekly just to keep up," says Jelle. "Almost every day, we faced issues with stock accuracy."

When the company began to grow and new team members joined, it became clear that spreadsheets couldn't keep up. "We realized it was time to up our game and invest in something that could scale with us."

The Solution

After exploring several options, the team chose ChannelDock for its clean setup, strong feature set, and fair pricing.

"The price-to-product ratio was way better than other platforms," Jelle shares. "And the onboarding was really nice — every issue we faced was fixed within a day."

The impact was immediate: "Before ChannelDock, we printed labels manually through Bol.com — it took 1–2 minutes per order. Now we process 200–300 orders within two hours. That's massive progress."

Real-time inventory, automatic shipping labels, and stock advice became part of their daily routine. "We can connect multiple sales channels into one system — everything runs smoothly now. I can't imagine going a day without ChannelDock."

The Impact

Since switching to ChannelDock, Vulpes Goods has scaled from handling 300 daily orders to over 1,000–1,200 — in the same time window.

"The difference in speed and efficiency is huge," Jelle says. "The team sees it as a big step forward for the company — it helps us focus on growth instead of manual work."

With more automation and accurate data, they can now confidently expand into new markets across Europe.

Final Thoughts

"The customer support is amazing — Lori and Dalila reply faster than the bot in the chat. Compliments to both."

His advice for other sellers still managing things manually?

"Just make the change. The price is worth it."

"Helpful — because they're always ready to help and not scared of a challenge."

Read the full interview here.